Split complementary color schemes also use three colors (similar to triad), but they are not equidistant from one another. Split Complementary Split complementary colors are a cross between complementary and triad. It’s a good idea to use one color as the dominant color and the other two as lighter accents. Triadic palettes pack a punch, but the colors need to be implemented strategically so they do not compete with each other visually. Think of it as overlaying an equilateral triangle over the color wheel and then rotating it in any direction. Triad or triadic color palettes are created by taking three equidistant colors from the color wheel. Triad Triadic palettes are often unique and eye-catching. Complementary color palettes are a go-to choice for many brands because they’re inherently well balanced and have a built-in sense of dynamism.īecause they tend to include one warm color and one cool color, complementary palettes can work well for both ends of the vibe spectrum-energetic or calming. Complementary Complementary colors provide a natural sense of balance.Ĭomplementary colors are those that sit opposite each other on the color wheel. (Difficult but certainly not impossible!) 3. Especially in more robust use cases like a website, it can be difficult to use only one hue while still maintaining variety, contrast, and accessibility. One challenge with monochromatic palettes is the inherent lack of variation. Monochrome palettes often feel luxurious, minimalist, and understated. Monochromatic color schemes have just a single color, with variations created by adding white and/or black. Monochromatic Monochrome palettes are made of tints, tones, and shades of a single hue. These palettes typically have three or so colors in total, all belonging to the family of warm colors or cool colors.Īnalogous color palettes tend to be a safe choice for brands, as they’re easy to create and rarely look unbalanced. Analogous These colors are close to each other on the color wheel.Īnalogous color palettes consist of adjacent colors on the color wheel. There are many different color harmonies out there, but here are five of the most popular. You can choose from a set of pre-established color relationships (or “color harmonies”) pulled directly from the color wheel. You don’t have to guess which colors will work well together. The color wheel provides a starting point-several, in fact!-for building out a visually pleasing color palette. How can a 400-year-old graphic help modern designers or solopreneurs create great brands? License this image via Oleksii Arseniuk.Īt this point, you may be wondering why the color wheel matters. The color wheel demonstrates pleasing color harmonies.
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